Mun kafa harsashin a shekarar 2015 lokacin da muke neman samfurin mafi kyau ga abokan cinikinmu. Alex ya kafa ma'aikata a 2008 yana samar da kowane nau'i na ruwa, ruwa mai buɗa, jakar ruwa, kaya, bakin teku, ruwa da sauransu, amma wasu abokan ciniki sun roƙe shi ya samar da samfurori da yawa don samar da kayan aiki irin su yin iyo, ruwa , belin waƙar, matakan shimfiɗa. Domin ya sadu da bukatun masu yawa. A ƙarshe Alex ya kafa kamfanin ciniki, ba wai kawai samar da abin da muka samar ba, amma kuma yana taimaka wa abokan ciniki su sami wasu samfurori da suke buƙata. Wanda yake amfani da samfurinmu wanda yake tsaye ga "," BEARHIKE-High Quality and Quality Steady, Price Fair! "

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